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One of the best ways to build confidence within your business from the outside world looking in is through Google Reviews. To break it down in simplest terms, Google Reviews is the digital version of word of mouth for your business. Simply put, reviews are one of the avenues to attracting new clients and customers.

Check out these 10 steps to success:

 Requesting Reviews

With any client-facing position, the easiest and most direct way to get a review is simply asking one of your clients to write one!

Explain the Instructions

Your clients can’t write a review if they don’t know how. Show them the way!

Make It Personal

Adding personality to a message enhances chemistry, increasing the chance of them leaving a review.

Keep It Simple

Clients will hesitate to leave a review if the process seems confusing. Make it as user-friendly as possible.

Third Party Help

If you have multiple locations, 3rd party programs can help you keep extra eyes on your reviews at all times.

Friendly Reminders

Regardless of the way you communicate with your clients, always nicely ask for reviews through any mode of communication and channel you use.

Give a Reason to Review

Every now and then it’s okay to offer an incentive for a client to leave a review. Offering a discount or holding a potential contest can help produce new reviews.

Be Responsive

Responding to clients’ reviews directly will show other viewers and other potential clients the effort and care you put into your client relationships.

Email Signature Link

Having a link from your email signature can direct current and potential clients to your review portal.

Change It Up

Leaving a review can be time-consuming and can be seen as a chore if the review process is too basic. Make it fun and interactive so people want to leave a review off entertainment alone.

After these steps are studied and implemented, you will see a close correlation between reviews and revenue!

Happy Thanksgiving!

Email marketing is engaging with your current and potential clients through email. Here are 13 facts about how Email Marketing is so effective, it is freighting:

The ROI Is So Huge It’s Scary

The return on your investment will be faster than expected!

Acquisition Costs Go Down

Email marketing makes the amount of money you pay for a client acquisition shrinks in size!

Enhanced Attention

Your Guests eyes will be constantly glued to their inbox because of the emails you send!

Trick AND Treat

People will take advantage of your special promotions!

Potential Business

Email marketing allows potential guests to see your properties!

Best Location

Viewers will know about your great location!

Standing Out

Others will learn about your high level of service!

Impressing the Rest

Additional services and amenities you offer will be discovered.

Increased Engagement

Your guests will stay loyal to you rather than visiting your competitors!

Ultimate Trust

By engaging with your clients every month your relationship with your guests will be at its best!

Email Lists Produce Results

Email lists that you’ve been building will be productive when resent for another list of viewers or potential clients!

Hot Leads

Inquires from potential guests could flood your inbox resulting in increased reservations!

Throughout all ways Email Marketing is effective and productive, after studying and understanding these 13 freighting facts, you will see your guests come back year after year!

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